South Goa: The Bavarian Motor Works- BMW, a big brand in the auto manufacturing industries, have launched its iconic British premium small car, MINI in India ushering in a new era in open- top motoring. It was BMW India which yesterday, i.e. on 16th March, has made public a second generation MINI cooper S, called the MINI Convertible, in Indian Market with an open top.
For expanding its lineup in India, the BMW has unveiled its much- awaited car on an idyllic private beach in South Goa. Moreover, as per the President, BMW Group India- Philipp von Sahr, MINI lives the free spirit of the modern world in its new avatar, while still keeping is classic characteristics intact.
In its features, the new MINI car is offering a high- quality textile soft top with fully automatic opening and closing mechanism. Also its sliding rooftop function is really markable as it is making it first and only premium convertible in the small car segment.
Moreover, notably, the all new MINI car is as MINI Convertible carries a price tag of 34.90 lakh rupees in ex- showroom prices.
The MINI is a patronised premium small car brand throughout the entire globe and it has made India foray in the year 2012.
In the calendar of 2015, the bigger motor company- BMW has sold out its 340 MINI cars in Indian market. And even in previous years also, it has sold even more than this figure of MINI cars.
Thus, it is also found stated by the President of BMW Group India that as the MINI Convertible meets the demand of modernity, however, it keeps its respect for tradition. It is carrying an old world charm, classic design, round dials, bug- eyed headlamps, etc.
Thus, the car is really amazing as stated by the President- BMW India, and the people who demands the special moments in every driving experience, can seen this MINI Convertible as perfect fit for them. The MINI Cooper Convertible is being a lifestyle vehicle and is sure to fine customers in the affluent section of society with the convertible serving as the novelty.